On-Page Optimization

Just like the blueprint for a house, the strategy behind the structure of a website and its content is extremely important to getting the results you expect. Our team of internet marketing experts utilize Google’s best practices and the latest in search engine optimization techniques to deliver optimal results for your contracting company.

  • Technical Audit. For your company to have an online presence, our team must first dive into the code and structure of your website to be certain that the search engines will be able to crawl and index your website correctly.
  • Keyword Research. You may have worked with an SEO company in the past, but one of the things that makes us different is that everything we do revolves around generating leads. Our local SEO experts focus on finding keywords that have the specific intent of being in-market for whatever our client's goals are.
  • Content Strategy. One of the biggest ranking factors when trying to master Google search, is to have quality content. That content must also match the user intent of what potential customers are searching for. Our writers provide high-quality content creation and editing, keeping your content on target for search engine success.
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Expert Link Building

The top seo agencies are the ones offering seo services featuring a strong emphasis on quality link building. The search engines are getting more sophisticated each day and they place greater weight on links that come from contextually relevant content. Our U.S. based Digital PR team custom builds a link building strategy focused on pitching content or seeking placements on resource lists that are related to your home builder or home services business.

  • Industry Citations and NAP Data. If you are a local based small business, in order to have a chance at ranking on the first page for local search terms and being displayed within Google Maps / Bing Maps, you will need to have consistent NAP (name, address, phone number) data within the online phone directories like the Yellow Pages. Our digital marketing specialists work to create that consistent profile across Google My Business and hundreds of other directories across the web.
  • Digital PR Through Content Marketing. Our team of experienced digital marketing specialists has built relationships with hundreds of journalists and online publishers over the years. They have mastered the art of pitching story ideas that publishers care about, that will return a link back to our client's websites. When stories get publishes, our clients will sometimes reap the added benefit of social media mentions.
  • Resource Lists. There are resource lists on the web that feature local businesses of all types and niches including contractor websites. Not only can these be valuable links for a website, but the can also be valuable lead sources for business owners.

Transparency is Key

When you select a marketing company whether it be for SEO, PPC (pay-per-click), or paid ads through social media, you should have a clear idea of what you are paying for. We won’t leave you in the dark. We will report on every task and let you know the progress of your campaign every step of the way.

  • Keyword Rankings. Our proprietary client dashboard provides you with the insight as to where your website ranks for important search phrases that we are targeting. Since seo is a long-term strategy, this is usually the first indicator that is looked at for initial progress in the campaign.
  • Acquired Links. Each month our Digital PR team will report on the quality links that have built for your website through their outreach efforts. We like to show off the quality work that our team does for you.
  • Lead and Traffic Reports. As your campaign progresses, your website will start to experience increases in traffic and leads. Leads are our primary goal as this is what ultimately determines the profitability of your campaign and your business.
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Case Study Mobile Screenshot
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How We Helped Magnolia Homes Increase Traffic by 146% and Generate More Home Sales

Founded in 1987, Magnolia Homes has become the Home Builder of Choice for those seeking a truly custom home built with an uncompromised commitment to quality. 

Perseverance and a positive attitude has guided Magnolia Homes for the past 40 years. It is why Magnolia Homes has enjoyed such success, coupled with the heart and soul they put into every home they build. “That extra touch” is not a slogan for Magnolia Homes; it’s what they do every day, and what they believe every single day.

Read the Case Study

Frequently Asked Questions

  • What is SEO (search engine optimization)?

    SEO is a marketing method that prepares a website from both a content and external link perspective, for the chance to rank for keywords important to that website’s business. Without the implementation of some basic SEO principles, even some of the web’s best known websites would have difficulty ranking.

  • Are there any guarantees?

    There are no guarantees with SEO. The search engine algorithms change frequently, but most websites that adhere to Google’s guidelines typically will prosper throughout these changes. Any SEO company that provides a guarantee is most likely dishonest or might result to tactics for short term gain. Google themselves warns businesses about companies that make these guarantees. While we can’t guarantee rankings, we can guarantee you that we will provide all the services that we are contracted for and you will receive a 100% honest effort from us to achieve your goals.

  • Can SEO generate more leads for my business?

    Yes. Search engine optimization can help your website show up higher in the search results for search terms that consumers type in to find your type of business or service. Consumers typically research online before making a decision and it is important for businesses to be found on Google.

  • Is SEO right for my business?

    If your company is looking to build a long-term pipeline of leads, SEO is the solution for you. It is an investment into the future as results aren’t immediate, but the impact can be felt for years to come.

  • When should we expect to see results?

    Typically it takes most websites up to 90 days to see improvement and up to 180 days to start seeing any real impact on leads. SEO is a long-term process, that can pay off for many years to come.

  • How much does it cost?

    We wish we could offer free SEO, but we have to keep the lights on. SEO is actually very affordable on a per month basis and even more so when you consider the long-term impact. Contact us today and one of our digital consultants will develop a plan to lead you down the road of online success.

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We’ve been growing businesses since 2009, let us do it for you!